SMS (Short Message Service) marketing is a relatively new method of connecting with customers. Also known as text message marketing, this type of service has a high open and return rate. With about 90% of SMS marketing texts being opened and anywhere from 10% to 30% generating a positive response, it is a highly effective tool for encouraging sales amongst new customers. SMS is Fast and Effective With text messaging it’s all in the words and you have very...Continue Reading..
Although commercial text message marketing is a relatively new marketing tool it is proving to be an amazingly powerful one. With text message marketing, businesses are finding that they can grow quickly, attaining an excellent return on investment (ROI) and strong profits. There are various key components involved in establishing a potent text message marketing platform. Once these elements are in place, your business will be in position to fully utilize this amazing advertising tools full power. Member/Opt In List...Continue Reading..
11% to 30% response / conversion rates? It’s certainly not mailers, autoresponders or newsletters. It is text message marketing. Texting is bigger amongst cell users than talking and this form of marketing is targeted, concise and highly effective. How can you best use text message marketing to grow your business? Here are five tips that will get you on the right track in utilizing this amazing tool as fully as you possibly can. Actively Collect Numbers Use your website, email...Continue Reading..
We live in a world where less is more. TV commercials, which used to be one-minute, are now 15 seconds long. Movies that used to average two hours now average about 90 minutes. Writing bullets are more popular than paragraphs, sports highlight reels more popular than the actual games and text messaging more popular than talking on the phone. It makes you think that with text message marketing, where you’re limited to a total of 160 characters, that maybe there’s...Continue Reading..
Mobile text marketing has taken off as a major way to attract, keep and expand your client base. Marketing via text is extremely effective as 90% of the messages are read and the response rate ranges from 10% up to 30%. In order to get the most from your mobile text marketing efforts, you want to be sure to use this medium as effectively and efficiently as possible. Here are 10 top tips that you can utilize to get the...Continue Reading..
- There are over 5 billion mobile phone users in the world (the world’s population is roughly 6.8 billion) - There are more than 5 times the amount of mobile devices than computers - There are twice as many active users of text messaging globally as there are active users of email - Roughly 350 billion text messages are sent each year in the US - Mobile text messaging has the fastest read rate at 90% within only 15 minutes...Continue Reading..